Overview
The GPTrends platform provides precise data about your brand and product’s visibility across AI and traditional search platforms. Here you will find definitions of key terms with examples. Please feel free to reach out directly to the team at team@gptrends.io if you need additional help.Tracking Metrics Definitions
Visibility
Definition: The percentage of responses in which your (or a competitor’s) product appears. If the product is not present, the visibility is shown as “No”.Example: If your product appears in 6 of 10 responses from ChatGPT, then the visibility is 60%
Rank
Definition: Your product’s ranking by visibility compared to all products that appear in the prompt results.Example: If your competitor has a visibility of 28% and your product 25% for a given set of prompts or tag, then your rank is 2.
Position
Definition: The position of your brand or product within response text. This is most often shown as an average across multiple responses.Example: In the sentence “Top project management tools include Asana, Trello, and Monday.com…”
- Asana has a position of 1
- Trello has a position of 2
- Monday.com has a position of 3
Citations
Definition: When AI chatbots conduct a web search they provide citations in the form of links in addition to the text response. A citation is associated with a product means that the citation was placed near the product or brand name within the text. Often, but not always, this implies that the product or brand is mentioned in the text of cited page.
Note: With the exception of Perplexity, AI chat apps do not always conduct a web search when providing an answer. This determination is made automatically based on whether the prompt requires niche or recent information.
Prompt Tracking Configuration Definitions
Schedule
Definition: Schedule determines the frequency at which your prompts will run: daily, biweekly (2x per week), weekly, or bimonthly (2x per month). The schedule be adjusted by clicking ‘Edit Tracking’ from the Track section.
Run
Definition: One execution of all active prompts against the configured platforms. A run main contain multiple repetitions
Repetitions
Definition: The number of times each prompt executes per scheduled run. Repetitions can be adjusted by clicking ‘Edit Tracking’ from the Track section.
Note: Unlike traditional SEO, LLM responses can different output for the same input. As such we recommend configuring multiple repetitions to collect robust data.